Blog

Member engagement is fundamental and vital to any association’s performance. With the use of smartphones and portable technologies on the rise, it is important that you meet your members where they are at, online. But how do we do that? How can associations get their members more engaged in their online community? By keeping your members center stage when developing your association’s community engagement strategy you create an online experience that organically foster's engagement. Learning from your historic membership engagement…

With 75 million millennials in the world, it is important to see how associations are adapting to millennial trends. Recently, millennials have even surpassed the population of their parents, "The Baby Boomers" and are continuing to do so. So how do we meet their needs? And are we providing them with a call to action and establishing a purpose? Millennials, by nature, like to multi-task and need quick and concise information, so it is important to find ways to get…

We were privileged to attend the CalSae Seasonal Spectacular this year in Sacramento, and what a blast it was!  It's always a pleasure to hear, first hand, what is going on in the association world.  We believe that technology is fluid, and that we should develop based on what associations need, and the only way to do that is to listen.  CalSae gave us just that opportunity.  The event may be over, but the holiday season is just starting!  Over…