Tis the season to be jolly, and as the holidays are vastly approaching all are getting into the spirit of generosity. So how can you offer your community value while establishing the credibility you need to attract new members? Technology has made great feats in providing remote content accessibility, which provides associations with the opportunity give more valuable content to their member than ever. With the ability to reach members becoming easier and easier, providing the right kind of services…
The Modern Association Checklist Many associations are under this misconception of this mandatory checklist to properly engage their members: responsive website, community, social media, and blog. Done. You should be fine right? Wrong. When tracking what is most effective to engage your members, associations need to anticipate what the members are looking for and how we, as an association, can adapt to the trends. The mentality needs to be, we are always looking to improve. Get in the habit of…
When considering the design and compatibility of your website, you should take into consideration, what is the member’s experience going to be like? With the demand of mobile-ready websites on the rise, many associations have been putting in the extra effort of building two websites. One for the traditional desktop/laptop experience and one for the mobile user. Unfortunately, this route is no longer feasible and/or cost efficient. By double dipping your efforts into a backend CMS (Content Management Systems) like…