Archive for ‘Partners’ Category

When I was a child, I loved dinosaurs.  The first time I watched them come to life on the silver screen I was swept away with wonder.  The bottom line?  Dinosaurs are cool.  And why wouldn't they be? Dinosaurs were majestic creatures; large and ferocious.  Like something you read about in a King Arthur tale, fighting one made legends, and victory forged kings.  So too with the association.  Like the dinosaurs, associations offer something grand and majestic by uniting people of…

Another year is upon us, and that means one thing: lots of New Year Resolutions.  While personal resolutions might be about physical health -- going to the gym, starting a new diet -- your associations resolution should be about the health of your technology infrastructure. 2016 was a storm of change for the tech world, and it was much more than a cosmetic one.  The underlying foundation on which your website is built will now have  a direct impact in how your…

Member engagement is fundamental and vital to any association’s performance. With the use of smartphones and portable technologies on the rise, it is important that you meet your members where they are at, online. But how do we do that? How can associations get their members more engaged in their online community? By keeping your members center stage when developing your association’s community engagement strategy you create an online experience that organically foster's engagement. Learning from your historic membership engagement…