Posts Tagged ‘user engagment’

How can we engage our users and interest them in our website?....it's a great question! When launching a new website, we are commonly asked this question.  In order to answer the question effectively, you must first determine how your organization defines user engagement. Does engagement mean, comments on your blog posts, or interactions in community? Defining the goals of engagement is part of the engagement strategy. As Andrea Pellegrino, of Demand Perspective Blog reminds us,  “It’s All Engagement…every customer service inquiry, complaint,…